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In 1988, the catalog was expanded to 32 full-size pages and became the nation's first full-color pet catalog. [2] Cat and horse supplies were added, and the partners shifted the catalog's focus to include regular pet owners. Toys, pet furniture, and accessories were added to the catalog's existing medications. [2]
It expanded into making feed for birds and other small animals, becoming the first commercial supplier of wild bird seed in 1955. [ 4 ] William Engler Sr., a long-term employee and son-in-law of William N. Knauf, purchased the company in 1964 and renamed it Kaytee Products, Inc. [ 5 ] His son, Bill Engler Jr., took over the company in 1982.
Its former parent, Hartz Mountain Corporation, which is notable for its pet products, was founded by businessmen Max Stern and Gustav Stern. Leonard N. Stern is owner, chairman, and CEO. It is based at 500 Plaza Drive in Secaucus, New Jersey, in The Plaza at Harmon Meadow retail shopping complex in the Meadowlands.
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Robison of San Francisco was a family-owned bird and animal importer, pet-supply producer, and retail pet shop that began operating during the California Gold Rush and endured until at least 1989. As the Saturday Evening Post put it in 1953, "from the turn of the century to the [19]20s the Robison store was the world center for the big-animal ...
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