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The PG Era, also known as the Universe Era, [1] is an era of professional wrestling within World Wrestling Entertainment, Inc. (WWE), which began on July 22, 2008 after its programming was labeled as TV-PG rating under the TV Parental Guidelines.
The final WWE event to receive an adult-oriented rating was the pay-per-view The Great American Bash in 2008, where Triple H retained the WWE Championship against Edge in the main event match. Following the event, WWE shifted to TV-PG, family-friendly programming. [73]
WWE signs most of its talent to exclusive contracts, meaning talent can appear or perform only on WWE programming and events. They are not permitted to appear or perform for another promotion unless special arrangements are made beforehand. WWE keeps all wrestlers' salary, employment length, benefits, and all other contract details strictly ...
With WWE moving away from network TV, there has been speculation WWE will stray away from being PG and go for more a mature rating given the company has tested the waters in recent months.
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Triple H and Stephanie McMahon (The Authority) had a heavy presence on television during the Reality Era.. On April 8, 2013, post-WrestleMania 29 episode of Raw, fans expressed intense and vocal displeasure when then-SmackDown General Manager Booker T suggested the possibility of a third match between John Cena and The Rock.
WWE and A&E are expanding their programming partnership with the addition of two new shows in addition to new episodes of “WWE Rivals.” First up, there is “WWE LFG” (short for “Legends ...
This period still featured many similar elements of its predecessor the Attitude Era, including the levels of violence, sex, and profanity, but there was less politically incorrect content, and a further emphasis on wrestling was showcased. [47] In July 2008, all WWE programs shifted to TV-PG ratings.