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Often women are portrayed as either those who adhere to the feminine ideal, and those who do not. These women are then categorized as good women and bad women, respectively. These "good women" are seen as nurturing, family-oriented, soft-spoken, even-tempered and sexually naïve, whereas the "bad women" are often the sexual targets of men.
Young female family members are more likely depicted in activities related to household chores and child care. [16] Grandparents are largely absent from advertising. [16] Family images depend on their source and the audience the source intends to reach. [17] In a women's magazine, such as Good Housekeeping, women are portrayed primarily as ...
Hudson-Weems identifies further differences between womanism and feminism being; womanism is "family-oriented" and focuses on race, class, and gender, while feminism is "female-oriented" and strictly focuses on biological sex-related issues women and girls face, globally. [27]
Family values, sometimes referred to as familial values, are traditional or cultural values that pertain to the family's structure, function, roles, beliefs, attitudes, and ideals. Additionally, the concept of family values may be understood as a reflection of the degree to which familial relationships are valued within an individual's life.
Second-wave feminists, influenced by de Beauvoir, believed that although biological differences between females and males were innate, the concepts of femininity and masculinity had been culturally constructed, with traits such as passivity and tenderness assigned to women and aggression and intelligence assigned to men.
This value system emphasized new ideas of femininity, the woman's role within the home and the dynamics of work and family. "True women", according to this idea, were supposed to possess four cardinal virtues: piety, purity, domesticity, and submissiveness. The idea revolved around the woman being the center of the family; she was considered ...
Feminists focused on domestic violence, arguing that the reluctance—in law or in practice—of the state to intervene and offer protection to women who have been abused within the family, is in violation of women's human rights, and is the result of an ideology which places family relations outside the conceptual framework of human rights. [179]
The magazine contains features, articles on food and interior decoration and crosswords. It is described as a family weekly [7] [8] and targets family-oriented women in their 40s or older. [3] However, 27% of its readers were men in 2013. [9]