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  2. Fundraising - Wikipedia

    en.wikipedia.org/wiki/Fundraising

    A fundraising event (also called a fundraiser) is an event or campaign whose primary purpose is to raise money for a cause, charity or non-profit organization. Fundraisers often benefit charitable, non-profit, religious, or non-governmental organizations, though there are also fundraisers that benefit for-profit companies and individuals.

  3. Direct mail fundraising - Wikipedia

    en.wikipedia.org/wiki/Direct_mail_fundraising

    Today, direct mail fundraising accounts for at least one-fifth of the more than $250 billion contributed annually in the U.S. to the nation's 1.6 million nonprofit organizations. [ citation needed ] Direct mail fundraising has its own unique jargon, much of it related to the art and science of creating, producing and mailing the right appeal to ...

  4. Prospect research - Wikipedia

    en.wikipedia.org/wiki/Prospect_research

    Prospect research, also known as development research or fundraising research, is a technique through which fundraisers, development teams, and nonprofits gather relevant information about potential donors.

  5. Seven factors to consider for fundraising success | Notes on ...

    www.aol.com/news/seven-factors-consider...

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  6. Street fundraising - Wikipedia

    en.wikipedia.org/wiki/Street_fundraising

    Face-to-face fundraising, which includes street and door-to-door fundraising, has in recent years become a major source of income for many charities around the world. The reason the technique is so popular is that charities usually get a very profitable return on their investment (often around 3:1) [ 1 ] because the person is asked to donate on ...

  7. Classy (company) - Wikipedia

    en.wikipedia.org/wiki/Classy_(company)

    Classy is a software company and online fundraising platform designed for nonprofit organizations. Headquartered in San Diego, California, Classy was founded by CEO Scot Chisholm, Pat Walsh, and Marshall Peden in 2006, originally to host fundraising events that benefit charities. The firm transitioned to a software and services company in 2010.

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