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  2. Shoppers over 50 love this $9 drugstore mascara, saying it's ...

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    This is truly a good deal on two ample 13.5-ounce bottles that will remove my new favorite Maybelline mascara and anything else your face has collected during the day. $18 at Amazon unicharm

  3. Here's How to Remove Your Waterproof Mascara the *Right* Way

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  5. Mascara - Wikipedia

    en.wikipedia.org/wiki/Mascara

    Max Factor waterproof mascara creme in a tube with a brush, 1960. Years later in 1957, Rubinstein created a formula that evolved mascara from a hard cake into a lotion-based cream. She packaged the new mascara in a tube to be sold with a brush. For use, the cream was squeezed onto the brush and applied to lashes. [16]

  6. Maybelline - Wikipedia

    en.wikipedia.org/wiki/Maybelline

    Williams renamed his eye beautifier Maybelline in her honor. In 1917, the company produced Maybelline Cake Mascara, "the first modern eye cosmetic for everyday use", and Ultra Lash, the first mass-market automatic, in the 1960s. [5] In 1967, the company was sold by Williams to Plough Inc. (now Schering-Plough) in Memphis, Tennessee.

  7. Cosmetics - Wikipedia

    en.wikipedia.org/wiki/Cosmetics

    The length and thickness of the false lash should not be to heavy for the natural eyelash. If this process is done correctly, no harm will be done to the natural eyelashes. [23] Mascara is used to darken, lengthen, thicken, or enhance the eyelashes through the use of a typically thick, cream-like product applied with a spiral bristle mascara ...

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