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2. Social network advertising - Wikipedia

   en.wikipedia.org/wiki/Social_network_advertising

   Social network advertising, also known as social media targeting, is a group of terms used to describe forms of online advertising and digital marketing that focus on social networking services. A significant aspect of this type of advertising is that advertisers can take advantage of users' demographic information , psychographics , and other ...

3. Multi-channel network - Wikipedia

   en.wikipedia.org/wiki/Multi-channel_network

   A multi-channel network (MCN) is an organization that works with video platforms to offer assistance to channel owners in areas such as "product, programming, funding, cross-promotion, partner management, digital rights management, monetization and sales, and audience development," [1] in exchange for a percentage of the ad revenue from the channel.

4. Social media marketing - Wikipedia

   en.wikipedia.org/wiki/Social_media_marketing

   An example of eWOM would be an online hotel review; [70] the hotel company can have two possible outcomes based on their service. A good service would result in a positive review which gets the hotel free advertising via social media. However, a poor service will result in a negative consumer review which can potentially harm the company's ...

5. Viral marketing - Wikipedia

   en.wikipedia.org/wiki/Viral_marketing

   Viral advertising is personal and, while coming from an identified sponsor, it does not mean businesses pay for its distribution. [5] Most of the well-known viral ads circulating online are ads paid by a sponsor company, launched either on their own platform (company web page or social media profile) or on social media websites such as YouTube. [6]

6. List of multi-channel networks - Wikipedia

   en.wikipedia.org/wiki/List_of_multi-channel_networks

   This is a list of notable multi-channel networks.Multi-channel networks (MCNs) are organizations that work with video platforms such as YouTube to offer assistance in areas such as "product, programming, funding, cross-promotion, partner management, digital rights management, monetization/sales, and/or audience development", [1] usually in exchange for a percentage of the AdSense revenue from ...

7. Advertising revenue - Wikipedia

   en.wikipedia.org/wiki/Advertising_revenue

   YouTube's monetization system (logo pictured) is one of the most prominent sources of advertising revenue online. Advertising revenue is the monetary income that individuals and businesses earn from displaying paid advertisements on their websites, social media channels, or other platforms surrounding their internet-based content.