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Typography is the art and technique of setting written subject matter in type using a combination of typeface styles, point sizes, line lengths, line leading, character spacing, and word spacing to produce typeset artwork in physical or digital form. The same block of text set with line-height 1.5 is easier to read: Typography is the art and technique of setting written subject matter in type ...
Text formatting in citations should follow, consistently within an article, an established citation style or system. Options include either of Wikipedia's own template-based Citation Style 1 and Citation Style 2, and any other well-recognized citation system. Parameters in the citation templates should be accurate.
Use of italics should conform to Wikipedia:Manual of Style/Text formatting § Italic type. Do not use articles (a, an, or the) as the first word (Economy of the Second Empire, not The economy of the Second Empire), unless it is an inseparable part of a name (The Hague) or of the title of a work (A Clockwork Orange, The Simpsons).
Bold text is stylistically offset from other text without conveying extra importance. The most common use of boldface is to highlight the article title, and often synonyms, in the lead section. Do not use bold text for emphasis. Use ''' to open and close bold text.
Details how Wikipedia:Article titles applies within the text of articles. Wikipedia:Manual of Style/Self-references to avoid (MOS:SELF) How to avoid mentioning Wikipedia itself, or the fact the article is a webpage. Wikipedia:Manual of Style/Spelling (MOS:SPELLING) Not a guideline per se, but a handy guide to national varieties of English.
An image that would otherwise overwhelm the text space available within a 1024×768 window should generally be formatted as described in relevant formatting guidelines (e.g. WP:IMAGESIZE, MOS:IMGSIZE, Help:Pictures § Panoramas). Try to harmonize the sizes of images on a given page in order to maintain visual coherence.
To italicize text, put two consecutive apostrophes on each side of it. Three apostrophes each side will bold the text. Five consecutive apostrophes on each side (two for italics plus three for bold) produces bold italics. Italic and bold formatting works correctly only within a single line.
Wikipedia:Advanced text formatting → Help:Advanced text formatting – This is an informative help page with very little highly-opinionated material (which can be painlessly massaged away); should be tagged with {{Wikipedia how-to}}, not just {}, and recategorized.