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In October 2007, Reckitt Benckiser won a High Court ruling in a lawsuit with Procter & Gamble over claims that the design of Air Wick Odour Stop was an exact copy of P&G's Febreze air spray. [6] In March 2012, Air Wick announced its partnership with the official charity of the United States' National Park Service, the National Park Foundation.
Noxzema skin cream and beauty products line sold to Alberto-Culver in 2008 (since owned by Unilever) Oxydol sold to Redox Brands in 2000; Oxydol was P&G's first popular laundry soap, then later became a laundry detergent after Tide was introduced in 1946. Perla laundry bar soap (Philippines), sold to SCPG Asia-Pacific Inc. in 2016
The product was initially marketed as a way to get rid of unpleasant smells. It sold poorly until P&G realised that people become accustomed to smells in their own homes, and stop noticing them even when they are overpowering (like the smell of several cats in a single household). The marketing then switched to linking it to pleasant smells and ...
Glade (/gleɪd/) is an American brand of household air fresheners first introduced in 1956. [1] It is a worldwide brand owned by S. C. Johnson & Son , [ 2 ] also known as Gleid (among others). Brise was renamed Glade in Germany , France and the Netherlands in 2012.
In German-speaking countries (apart from Switzerland), it is sold under the name Wick VapoRub to avoid brand blundering, as "Vicks" when pronounced in German would sound similar to a vulgar word. [1] VapoRub continues to be Vicks's flagship product internationally, and the Vicks brand name is often used synonymously with the VapoRub product.
Yankee Candle Car Air Fresheners (3-pack) Everyone loves to have a nice-smelling car. This three-pack of Yankee Candle car fresheners is a great White Elephant idea.
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