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Marlboro (US: / ˈ m ɑː l ˌ b ʌr oʊ /, [2] [3] UK: / ˈ m ɑːr l b ər ə, ˈ m ɔː l-/) [4] is an American brand of cigarettes owned and manufactured by Philip Morris USA (a branch of Altria) within the United States and by Philip Morris International (PMI, now separate from Altria) outside the US.
Merit had a 3.1% market share in January 1992, a decline from 3.5% during the comparable period the year before, according to figures compiled by John C. Maxwell, Jr., an analyst at Wheat, First Securities Inc. Merit shipments for the period declined to 11.5 billion cigarettes, or more than half a billion packs, compared with 13.3 billion ...
A soft pack is a box packaging made of thin paper, usually containing 20 cigarettes. Soft packs may be considered inconvenient as they rupture easily and cannot be resealed. They offer the immediate convenience of not having to open the package each time the smoker wants a cigarette.
[1] [2] [3] The original slogan for the brand was, "The scent of the big wide world: Peter Stuyvesant." This popular slogan was created in 1958 by Swiss graphic designer Fritz Bühler, and lasted until the 1980s, when it was changed to "The taste of the whole wide world." British American Tobacco bought the brand in 2003. [1]
A soft pack of Newport Menthol cigarettes. Historian Keith Wailoo argues the cigarette industry targeted a new market in the black audience starting in the 1960s. It took advantage of several converging trends. First was the increased national attention on the dangers of lung cancer.
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Fortune magazine deemed Marlboro Friday "the day the Marlboro Man fell off his horse." [2] Philip Morris investors interpreted the price slash as an admission of defeat from the Marlboro brand, evidence that Philip Morris could no longer justify its higher price tag and now had to compete with generic brands.
New Cold Foam Toppings. Along with returning favorite, a.k.a the peppermint chocolate cold foam, Starbucks is adding Gingerbread and Salted Pecan flavors to the roster.