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The IKEA effect is a cognitive bias in which consumers place a disproportionately high value on products they partially created. The name refers to Swedish manufacturer and furniture retailer IKEA , which sells many items of furniture that require assembly .
In 2008, IKEA paired up with the makers of video game The Sims 2 to make a stuff pack called IKEA Home Stuff, featuring many IKEA products. It was released on 24 June 2008 in North America and 26 June 2008 in Europe. It is the second stuff pack with a major brand, the first being The Sims 2 H&M Fashion Stuff.
First IKEA outside of Europe. IKEA withdrew from the market in 1987 because of stagnant sales, [9] then returned in 2006 by opening a store in Funabashi, Chiba under a distribution partnership with the Mitsubishi Corporation. [10] [11] 6 Germany: 1974 Eching [12] (near Munich) 54 IKEA's largest market. Berlin alone has four stores.
A market street in Mong Kok, a residential district in Hong Kong. A bedspace apartment (Chinese: 牀位寓所; pinyin: chuáng wèi yùsuǒ; Jyutping: cong4 wai2 jyu6so2), also called cage home (籠屋; lóngwū; lung4uk1), coffin cubicle, or coffin home (棺材房; guāncai fáng; gun1coi4 fong2), is a type of residence that is only large enough for one loft bed surrounded by a metal cage.
The IKEA Catalogue (US spelling: IKEA Catalog; Swedish: Ikea-katalogen) was a catalogue published annually by the Swedish home furnishing retailer IKEA. First published in Swedish in 1951, [ 1 ] the catalogue was considered to be the main marketing tool of the company and, as of 2004, consumed 70% of its annual marketing budget. [ 2 ]
The IKEA Museum is a museum located in Älmhult, Sweden, that opened to the public on June 30, 2016. [1] It presents the history of the Swedish furnishing company IKEA . [ 2 ] It replaced IKEA Through the Ages (located in the Corporate Culture Center 'Tillsammans'), a smaller 800 m 2 exhibition that showed 20 different room settings with IKEA ...
IKEA also sells similar products with the same FRAKTA name such as a smaller 10-gallon bag which can also hold up to 55 lbs [5] and a cooler bag designed for keeping food cold. [6] IKEA Singapore has introduced a padded version of its iconic Frakta carrier bag, called Resten, which doubles as a pillow for convenience while traveling. This multi ...
Ingvar Kamprad, Founder of Ikea and Creator of a Global Empire, Dies at 91 by Robert D. McFadden. New York Times obituary 28 October 2018; Ingvar Kampra Founder of Ikea, the home-furnishing giant, who made a fortune from flat-pack furniture and meatballs, but lived a simple life The Times obituary 29 October 2018