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  2. Consumer Reports is a United States-based non-profit organization which conducts product testing and product research to collect information to share with consumers so that they can make more informed purchase decisions in any marketplace.

  3. Consumer Reports - Wikipedia

    en.wikipedia.org/wiki/Consumer_Reports

    Consumer Reports (CR), formerly Consumers Union (CU), is an American nonprofit consumer organization dedicated to independent product testing, investigative journalism, consumer-oriented research, public education, and consumer advocacy.

  4. Scarborough Research - Wikipedia

    en.wikipedia.org/wiki/Scarborough_Research

    A national consumer study. Newspaper audience ratings for print readership, website audience, and the integrated or total audience (print and online) for newspapers across the U.S. Hispanic consumer research. Analytics and custom research using internet panels, re-contact studies, segmentation analysis, and branding studies.

  5. ConsumerAffairs - Wikipedia

    en.wikipedia.org/wiki/ConsumerAffairs

    ConsumerAffairs is an American customer review and consumer news platform that provides information for purchasing decisions around major life changes or milestones. [5] The company's business-facing division provides SaaS that allows brands to manage and analyze review data to improve their products and customer service.

  6. Analytics - Wikipedia

    en.wikipedia.org/wiki/Analytics

    Analytics may apply to a variety of fields such as marketing, management, finance, online systems, information security, and software services. Since analytics can require extensive computation (see big data), the algorithms and software used for analytics harness the most current methods in computer science, statistics, and mathematics. [4]

  7. Media Bias/Fact Check - Wikipedia

    en.wikipedia.org/wiki/Media_Bias/Fact_Check

    Media Bias/Fact Check (MBFC) is an American website founded in 2015 by Dave M. Van Zandt. [1] It considers four main categories and multiple subcategories in assessing the "political bias" and "factual reporting" of media outlets, [2] [3] relying on a self-described "combination of objective measures and subjective analysis".

  8. Consumers' Research - Wikipedia

    en.wikipedia.org/wiki/Consumers'_Research

    Bowerstown offices of Consumers' Research, built 1934–35. In 1927 Schlink and Chase, encouraged by the public response to the publishing of their book Your Money's Worth, solicited financial, editorial, and technical support from patrons of other activist magazines to support the creation of an organization to offer consumers the unbiased services of "an economist, a scientist, an accountant ...

  9. Prescriptive analytics - Wikipedia

    en.wikipedia.org/wiki/Prescriptive_analytics

    Prescriptive analytics is the third and final phase of business analytics, which also includes descriptive and predictive analytics. [2] [3] Referred to as the "final frontier of analytic capabilities", [4] prescriptive analytics entails the application of mathematical and computational sciences and suggests decision options for how to take advantage of the results of descriptive and ...

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