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  2. Color psychology - Wikipedia

    en.wikipedia.org/wiki/Color_psychology

    Color psychology is the study of colors and hues as a determinant of human behavior. Color influences perceptions that are not obvious, such as the taste of food. Colors have qualities that may cause certain emotions in people. [1] How color influences individuals may differ depending on age, gender, and culture. [2]

  3. Impossible color - Wikipedia

    en.wikipedia.org/wiki/Impossible_color

    When colors are displayed in the CIE 1931 XYZ color space, additive mixture results in color along the line between the colors being mixed. By mixing any three colors, one can therefore create any color contained in the triangle they describe – this is called the gamut formed by those three colors, which are called primary colors. Any colors ...

  4. Color theory - Wikipedia

    en.wikipedia.org/wiki/Color_theory

    These CMY primary colors were reconciled with the RGB primaries, and subtractive color mixing with additive color mixing, by defining the CMY primaries as substances that absorbed only one of the retinal primary colors: cyan absorbs only red (−R+G+B), magenta only green (+R−G+B), and yellow only blue-violet (+R+G−B). It is important to ...

  5. Linguistic relativity and the color naming debate - Wikipedia

    en.wikipedia.org/wiki/Linguistic_relativity_and...

    The color spectrum clearly exists at a physical level of wavelengths (inter al.), humans cross-linguistically tend to react most saliently to the primary color terms (a primary motive of Bornstein's work and vision science generally) as well as select similar exemplars of these primary color terms, and lastly comes the process of linguistic ...

  6. List of cognitive biases - Wikipedia

    en.wikipedia.org/wiki/List_of_cognitive_biases

    Also known as current moment bias or present bias, and related to Dynamic inconsistency. A good example of this is a study showed that when making food choices for the coming week, 74% of participants chose fruit, whereas when the food choice was for the current day, 70% chose chocolate.

  7. Opponent-process theory - Wikipedia

    en.wikipedia.org/wiki/Opponent-process_theory

    The colors in each pair oppose each other. Red-green receptors cannot send messages about both colors at the same time. This theory also explains negative afterimages; once a stimulus of a certain color is presented, the opponent color is perceived after the stimulus is removed because the anabolic and catabolic processes are reversed. For ...

  8. Primary color - Wikipedia

    en.wikipedia.org/wiki/Primary_color

    The first known use of red, yellow, and blue as "simple" or "primary" colors, by Chalcidius, ca. AD 300, was possibly based on the art of paint mixing. [ 38 ] Mixing pigments for the purpose of creating realistic paintings with diverse color gamuts is known to have been practiced at least since Ancient Greece (see history section ).

  9. Animal consciousness - Wikipedia

    en.wikipedia.org/wiki/Animal_consciousness

    For example, primary consciousness includes a person's experience of the blueness of the ocean, a bird's song, and the feeling of pain. Thus, primary consciousness refers to being mentally aware of things in the world in the present without any sense of past and future; it is composed of mental images bound to a time around the measurable present.