Search results
Results from the WOW.Com Content Network
Market environment and business environment are marketing terms that refer to factors and forces that affect a firm's ability to build and maintain successful customer relationships. The business environment has been defined as "the totality of physical and social factors that are taken directly into consideration in the decision-making ...
A market analysis investigates among other things the influence of supply and demand on a market. [4] Organizations use the findings to guide the investment decisions they make to advance their success. The findings of a market analysis may motivate an organization to change various aspects of its investment strategy.
Market research is an organized effort to gather information about target markets and customers. It involves understanding who they are and what they need. [1] It is an important component of business strategy [2] and a major factor in maintaining competitiveness.
In business analysis, PEST analysis (political, economic, social and technological) is a framework of external macro-environmental factors used in strategic management and market research. PEST analysis was developed in 1967 by Francis Aguilar as an environmental scanning framework for businesses to understand the external conditions and ...
Horizon scanning (HS) or horizon scan is a method from futures studies, sometimes regarded as a part of foresight. [1] It is the early detection and assessment of emerging technologies or threats for mainly policy makers in a domain of choice.
maximizing behavior of economic units (as to utility for a consumer and profit for a firm) economic systems (including markets and economies) in stable equilibrium; qualitative properties between two or more variables, such as an alleged technological relation or psychological law (indexed by the sign of the relevant functional relationship).
In economics, robustness is the ability of a financial trading system to remain effective under different markets and different market conditions, or the ability of an economic model to remain valid under different assumptions, parameters and initial conditions.
Context analysis is a method to analyze the environment in which a business operates.Environmental scanning mainly focuses on the macro environment of a business. But context analysis considers the entire environment of a business, its internal and external environment.