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In the United Kingdom, the brand is known for its association with restaurateur Marco Pierre White. [7] [8] In Switzerland, the small red imp-like figure on packaging is known as "Knorrli" and was first used as a brand mascot in 1948. [9] In many countries in Latin America, such as Argentina and Mexico, the brand is known as Knorr-Suiza.
The Bestfoods acquisition increased Unilever's scale in foods in America, and added brands including Knorr, Marmite, Bovril, and Hellmann's to its portfolio. [30] In exchange for European regulatory approval of the deal, Unilever divested itself of Oxo, Lesieur, McDonnells, Bla Band, Royco, and Batchelors. [31] [32]
Initially launched on October 23, 1990 under Unilever's Ragú brand in the United States and Canada, it was launched in the United Kingdom under the Knorr brand in 1993, while the same year, Chicken Tonight made its way to Oceania under the Raguletto brand. As of 2015, Chicken Tonight is a standalone brand.
But no longer in Maryland, as 125 workers were laid off there in 2019 so Newell Brands, the company's owner since 2017, could move production to Whatley, Massachusetts — still made in America ...
Still one of the most recognizable bicycle brands, Schwinn produced and sold lightweight U.S.-made bikes from a Chicago plant until 1991, when cheap international competitors prompted the company ...
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Sunsilk (Sedal in Spanish-speaking Latin American countries, Seda in Brazil, Elidor in Turkey; Hazeline in China) – shampoo and conditioner (discontinued in the United States and Canada in 2007) Tatcha – Luxury skincare brand acquired on 10 June 2019 for close to $500 million; Thermasilk – shampoo and conditioner; Tholl – skin care
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