Search results
Results from the WOW.Com Content Network
In marketing, geomarketing (also called marketing geography) is a discipline that uses geolocation (geographic information) in the process of planning and implementation of marketing activities. [1] It can be used in any aspect of the marketing mix — the product, price, promotion, or place (geo targeting). Market segments can also correlate ...
Most American geography and social studies classrooms have adopted the five themes in teaching practices, [3] as they provide "an alternative to the detrimental, but unfortunately persistent, habit of teaching geography through rote memorization". [1] They are pedagogical themes that guide how geographic content should be taught in schools. [4]
Positioning refers to the place that a brand occupies in the minds of the customers and how it is distinguished from the products of the competitors. It is different from the concept of brand awareness. In order to position products or brands, companies may emphasize the distinguishing features of their brand (what it is, what it does and how ...
Halford Mackinder. Sir Halford John Mackinder (15 February 1861 – 6 March 1947) was a British geographer, academic and politician, who is regarded as one of the founding fathers of both geopolitics [1] and geostrategy. He was the first Principal of University Extension College, Reading (which became the University of Reading) from 1892 to ...
Geodemographic segmentation. In marketing, geodemographic segmentation is a multivariate statistical classification technique for discovering whether the individuals of a population fall into different groups by making quantitative comparisons of multiple characteristics with the assumption that the differences within any group should be less ...
Madeline Hunter developed the Instructional Theory into Practice teaching model. It is a direct instruction program that was implemented in thousands of schools throughout the United States. Hunter identified seven components for teaching: knowledge of human growth and development. content.
Distance education. Distance education, also known as distance learning, is the education of students who may not always be physically present at school, [1][2] or where the learner and the teacher are separated in both time and distance. [3] Traditionally, this usually involved correspondence courses wherein the student corresponded with the ...
Map communication model. The Map Communication Model is a theory in cartography that characterizes mapping as a process of transmitting geographic information via the map from the cartographer to the end-user. [1] It was perhaps the first paradigm to gain widespread acceptance in cartography in the international cartographic community and ...