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At the time of its sale, Cinzano's share of the vermouth market in Europe was measured in the low single digits, sales that placed it a distant second to Martini. [4] As a result of a 1997 merger, Grand Metropolitan became Diageo; two years later, Diageo sold Cinzano to the privately held Gruppo Campari. [2] [5]
Vermouth (/ vərˈmuːθ /, UK also / ˈvɜːməθ /) [ 1 ][ 2 ] is an aromatized fortified wine, flavoured with various botanicals (roots, barks, flowers, seeds, herbs, and spices) and sometimes colored. The modern versions of the beverage were first produced in the mid to late 18th century in Turin, Italy. [ 3 ] While vermouth was ...
Alcohol proof (usually termed simply "proof" in relation to a beverage) is a measure of the content of ethanol (alcohol) in an alcoholic beverage. The term was originally used in England and from 1816 was equal to about 1.75 times the percentage of alcohol by volume (ABV). The United Kingdom today uses ABV instead of proof.
Fernet is commonly mixed with Coca-Cola, a mixed drink known as fernet con coca (Spanish for "fernet and Coke") or fernando. [8] [9] While long available, the drink became much more popular in the mid-1980s, encouraged by advertisements of Fratelli Branca in TV stations with national scope, [10] its popularity growing steadily ever since. [11]
The best whiskey for mixed drinks is going to be a lot different than the best ones to drink straight. 3. Pick a Style, Proof, and Profile. Whiskey comes in various styles, proofs, and profiles ...
Straight whiskey (or straight whisky), as defined in United States law, is whiskey that is distilled from a fermented (malted or unmalted) cereal grain mash to a concentration not exceeding 80% alcohol by volume (abv) and aged in new charred oak barrels for at least two years at a concentration not exceeding 62.5% at the start of the aging process. [1]
English whisky. Scotch whisky (Scottish Gaelic: uisge-beatha na h-Alba; Scots: whisky/whiskie [ˈʍɪski] or whusk (e)y [ˈʍʌski]), [ 1 ] often simply called whisky or Scotch, is malt whisky or grain whisky (or a blend of the two) made in Scotland. The first known written mention of Scotch whisky is in the Exchequer Rolls of Scotland of 1494 ...
Clemente Michel, Carlo Re, Carlo Agnelli and Eligio Baudino started the company in 1847, as a vermouth bottling plant in Pessione. A few years later Alessandro Martini joined the team, becoming the director in 1863 along with Teofilo Sola and Luigi Rossi (who was the inventor of a vermouth). In 1863 they changed the company name to Martini ...
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