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Terry Tate: Office Linebacker was a series of short comedy television commercials created by Peter Arnell and the Arnell Group, for Reebok, based on a short film pilot created in 2000 by Rawson Marshall Thurber. [1] [2] Tate was first shown at Super Bowl XXXVII in 2003.
Reebok International Limited (/ ˈ r iː b ɒ k / REE-bok) is an American footwear and clothing brand that is a part of Authentic Brands Group.It was established in England in 1958 as a companion company to J.W. Foster and Sons, a sporting goods company which had been founded in 1895 in Bolton, Lancashire.
When Reebok signed a contract to become the exclusive uniform supplier to the NFL in 2000 (replacing Nike, whom the Steelers had from 1997-2000, and had Starter before Nike) Reebok had announced that all NFL teams would be changing their uniforms for the 2002 NFL season, when Reebok's contract took effect.
The NFL title was won by the Tampa Bay Buccaneers when they defeated the Oakland Raiders in Super Bowl XXXVII, at Qualcomm Stadium in San Diego, California, on January 26, 2003. It is the last Super Bowl held in January and the last to be hosted in San Diego. This was the first season to feature the "Equipment NFL" logo on the Yoke of the jerseys.
Starter was founded in New Haven, Connecticut by David Beckerman, a University of New Haven alumnus, to manufacture team uniforms for high school athletic programs. [6]In 1976, the company entered into non-exclusive licensing agreements with a number of professional sports leagues, paying royalties of 8–10% for the right to manufacture and market copies of professional athletic apparel.
The acquisition of Reebok also allowed Adidas to compete with Nike worldwide as the number two athletic shoemaker in the world. [36] In 2005, Adidas introduced the Adidas 1, the first ever production shoe to use a microprocessor. Dubbed by the company "The World's First Intelligent Shoe", it features a microprocessor capable of performing 5 ...
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