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  2. Abercrombie & Fitch sues Beyonce over Sasha Fierce perfume - AOL

    www.aol.com/news/2009-09-16-abercrombie-and...

    Overpriced mallrat retailer Abercrombie & Fitch (ANF) and overexposed R&B songstress Beyonce may be heading to court in a trademark dispute over perfume. A&F filed a complaint in the U.S. District ...

  3. Fierce (fragrance) - Wikipedia

    en.wikipedia.org/wiki/Fierce_(fragrance)

    Today, Fierce is the signature scent of the Abercrombie & Fitch brand. [1] Abercrombie & Fitch has sold over US$200 million of Fierce since 2002. [1] A&F predict sales of Fierce to be at US$90 million for fiscal 2009. [2] Originally packaged in red, the cologne in now encased in a gray box. Fierce is a Woody Aromatic fragrance for men.

  4. Hollister Co. - Wikipedia

    en.wikipedia.org/wiki/Hollister_Co.

    According to an article in the Los Angeles Times in April 2009, Abercrombie & Fitch has threatened merchants and residents of Hollister, California who want to use the name "Hollister" on clothing. The article quotes David Cupps, general counsel for Abercrombie & Fitch: "If they try, they would get a call and much more." [27]

  5. ‘White Hot: The Rise & Fall of Abercrombie & Fitch’ Review ...

    www.aol.com/white-hot-rise-fall-abercrombie...

    And in the ’90s and 2000s, the preppy youthquake mall-fashion outlet Abercrombie & Fitch told a very big story. It was a story of where America — or, at least, a powerful slice of the ...

  6. Abercrombie & Fitch - Wikipedia

    en.wikipedia.org/wiki/Abercrombie_&_Fitch

    The company has carried men's fragrances Fierce, Colden, and has re-branded the original cologne Woods (Christmas Floorset 2010). Women's fragrances have included 8, Perfume 41, Wakely, and Perfume #1. Fierce and 8 are the most heavily marketed fragrances, as they are the signature scents of the brand overall. [44]

  7. Years of controversy preceded the arrest of the ex-CEO of ...

    www.aol.com/news/years-controversy-preceded...

    Before being arrested on charges of sex trafficking, ex-Abercrombie & Fitch CEO Mike Jeffries faced criticism for how he ran his company.

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