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  2. Price elasticity of demand - Wikipedia

    en.wikipedia.org/wiki/Price_elasticity_of_demand

    A good's price elasticity of demand (, PED) is a measure of how sensitive the quantity demanded is to its price. When the price rises, quantity demanded falls for almost any good (law of demand), but it falls more for some than for others. The price elasticity gives the percentage change in quantity demanded when there is a one percent increase ...

  3. Markup rule - Wikipedia

    en.wikipedia.org/wiki/Markup_rule

    On the other hand, a competitive firm by definition faces a perfectly elastic demand; hence it has = which means that it sets the quantity such that marginal cost equals the price. The rule also implies that, absent menu costs , a firm with market power will never choose a point on the inelastic portion of its demand curve (where ϵ ≥ − 1 ...

  4. Elasticity (economics) - Wikipedia

    en.wikipedia.org/wiki/Elasticity_(economics)

    If supply elasticity is zero, the supply of a good supplied is "totally inelastic", and the quantity supplied is fixed. It is calculated by dividing the percentage change in quantity supplied by the percentage change in price. [15] The supply is said to be inelastic when the change in the prices leads to small changes in the quantity of supply.

  5. Inferior good - Wikipedia

    en.wikipedia.org/wiki/Inferior_good

    Good Y is a normal good since the amount purchased increases from Y1 to Y2 as the budget constraint shifts from BC1 to the higher income BC2. Good X is an inferior good since the amount bought decreases from X1 to X2 as income increases.

  6. Tax incidence - Wikipedia

    en.wikipedia.org/wiki/Tax_incidence

    If the demand curve is inelastic relative to the supply curve the tax will be disproportionately borne by the buyer rather than the seller. If the demand curve is elastic relative to the supply curve, the tax will be borne disproportionately by the seller. If -PED = PES, the tax burden is split equally between buyer and seller.

  7. Cross elasticity of demand - Wikipedia

    en.wikipedia.org/wiki/Cross_elasticity_of_demand

    Cross elasticity of demand of product B with respect to product A (η BA): = / / = > implies two goods are substitutes.Consumers purchase more B when the price of A increases. Example: the cross elasticity of demand of butter with respect to margarine is 0.81, so 1% increase in the price of margarine will increase the demand for butter by 0.81

  8. Price elasticity of supply - Wikipedia

    en.wikipedia.org/wiki/Price_elasticity_of_supply

    Relatively inelastic supply: This is when the E s formula gives a result between zero and one, meaning that when there is a change in price, the percentage change in supply is lower than the percentage change in price. For example, if a product costs $1 and then increases to $1.10 the increase in price is 10% and therefore the change in supply ...

  9. Market power - Wikipedia

    en.wikipedia.org/wiki/Market_power

    Prices below P* are believed to be relatively inelastic as competitive firms are likely to mimic the change in prices, meaning less gains are experienced by the firm. [30] An oligopoly may engage in collusion, either tacit or overt to exercise market power and manipulate prices to control demand and revenue for a collection of firms.