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  2. Value proposition - Wikipedia

    en.wikipedia.org/wiki/Value_proposition

    Consumers are always looking around for the best possible deal at the best quality and how these products or services will contribute to their success. The value proposition is the promise that the business will give the consumer to assure best possible value. The value proposition is a creative statement that depicts the unique selling point.

  3. Customer value proposition - Wikipedia

    en.wikipedia.org/wiki/Customer_value_proposition

    A customer value proposition is a business or marketing statement that describes why a customer should buy a product or use a service. It is specifically targeted towards potential customers rather than other constituent groups such as employees, partners or suppliers.

  4. Business model canvas - Wikipedia

    en.wikipedia.org/wiki/Business_Model_Canvas

    The business model canvas is a strategic management template used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.

  5. Opinion - 4 value propositions for climate action under Trump

    www.aol.com/opinion-4-value-propositions-climate...

    We believe there are areas of potential consensus, and at least four value propositions for climate adaptation action that the incoming administration might find attractive.

  6. Unique selling proposition - Wikipedia

    en.wikipedia.org/wiki/Unique_selling_proposition

    In marketing, the unique selling proposition (USP), also called the unique selling point or the unique value proposition (UVP) in the business model canvas, is the marketing strategy of informing customers about how one's own brand or product is superior to its competitors (in addition to its other values). [1]

  7. Value-added selling - Wikipedia

    en.wikipedia.org/wiki/Value-added_selling

    The value add can be seen in several different ways. The first is the obvious fuel savings. But there is also added value in less time spent at the gas station, and the cars pollute the air less than a normal combustion engine. The value add in this instance is determined by the customer, and not the company selling the car. [citation needed]

  8. Minimum viable product - Wikipedia

    en.wikipedia.org/wiki/Minimum_viable_product

    Value proposition The value proposition details what does a business offer to its customers – what desires it satisfies or what problems it solves. [23] In this case, usage of the MVP would focus more on the technical feasibilities of the product (whether such value is possible to deliver using the product), as in the Rippa case described ...

  9. Employee value proposition - Wikipedia

    en.wikipedia.org/wiki/Employee_value_proposition

    The value proposition should identify the unique people policies, processes and programs that demonstrate the organization's commitment to i.e., employee growth, management development, ongoing employee recognition, community service, etc. Contained within the value proposition are the central reasons that people will choose to commit ...