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Paul Rand (born Peretz Rosenbaum; August 15, 1914 – November 26, 1996) was an American art director and graphic designer. He was best known for his corporate logo designs, including the logos for IBM, UPS, Enron, Morningstar, Inc., Westinghouse, ABC, and NeXT. He was one of the first American commercial artists to embrace and practice the ...
Swiss style (also Swiss school or Swiss design) is a trend in graphic design, formed in the 1950s–1960s under the influence of such phenomena as the International Typographic Style, Russian Constructivism, the tradition of the Bauhaus school, the International Style, and classical modernism. [ 1][ 2] The Swiss style is associated with the ...
Minimalism (visual arts) Minimalism describes movements in various forms of art and design, especially Visual art and music, where the work is set out to expose the essence, essentials or identity of a subject through eliminating all non-essential forms, features or concepts. As a specific movement in the arts it is identified with developments ...
Throughout his career, Kidd has been a graphic designer, book designer, editor, author, lecturer and musician. According to Graphic Design: American Two, he has been credited with “helping to spawn a revolution in the art of America book packaging in the last ten years.” [3] One of the most consistent characteristics of Kidd's style is the fact that his book covers don't carry one ...
Hanyu Pinyin. Lín Yīng. Maya Ying Lin (born October 5, 1959) is an American architect, designer and sculptor. Born in Athens, Ohio to Chinese immigrants, she attended Yale University to study architecture. In 1981, while still an undergraduate at Yale she achieved national recognition when she won a national design competition for the planned ...
Graphic design is the practice of combining text with images and concepts, most often for advertisements, publications, or websites.The history of graphic design is frequently traced from the onset of moveable-type printing in the 15th century, yet earlier developments and technologies related to writing and printing can be considered as parts of the longer history of communication.
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