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In the following three decades, both Adidas and Puma rose to dominance and signed deals with athletes such as Muhammad Ali and Joe Frazier (Adidas) and members of the Brazil national football team (Puma). Adidas introduced shoes customized for different sports, and grew rapidly.
The Puma King boots have been worn by players, such as Pelé, Eusébio, Johan Cruyff, and Diego Maradona. [22] In recent times, the most successful companies are Nike and Adidas. [17] Among Nike's endorsers are two-time FIFA World Player of the Year Ronaldinho, Wayne Rooney and Cristiano Ronaldo, Brazilian striker Ronaldo and Zlatan Ibrahimović.
Puma ranks as one of the top shoe brands with Adidas and Nike, [8] and employs more than 18,000 people worldwide. [5] The company has corporate offices around the world, including four defined as "central hubs": Assembly Row , Somerville, Massachusetts; [ 48 ] Hong Kong ; Ho Chi Minh City , Vietnam; and global headquarters in Herzogenaurach ...
Adolf "Adi" Dassler (3 November 1900 – 6 September 1978) was a German cobbler, inventor and businessman who founded the German sportswear company Adidas.He was also the younger brother of Rudolf Dassler, founder of Puma.
[11] in the year 1925 two brothers named Adolf and Rudolf Dassler developed a football cleat with replaceable metal studs for American football. [11] The two brothers who created the first replaceable metal cleats had a falling out after WWII and they both went on to create two major football cleat manufacturers in Puma and Adidas. [12]
After his return from World War I, Adolf Dassler, Rudolf's younger brother, started to produce sports shoes in his mother's kitchen. His father, Christoph, who worked in a shoe factory, and the brothers Zehlein, who produced the handmade spikes for track shoes in their blacksmith's shop, supported Adolf in starting his own business.
Adidas developed a new upper material they call Taurus leather. The Adidas Predator X football boots are the first Predator to remove the tongue, which Adidas says improves performance. They claim it reduces the material between the ball and boot to give better ball feel, and that the new boot collar gives a more secure fit.
Adidas Samba is an athletic shoe manufactured by German multinational Adidas. It was designed by Adidas founder Adolf Dassler in 1949. [ 1 ] It is the second-highest selling Adidas design with over 35 million pairs sold worldwide, behind the Stan Smith model . [ 2 ]
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