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Data source: Nike. All columns are for the fiscal first quarter, ended Aug. 31. As you can see in the table, Nike's revenue and gross margins have flatlined while its earnings are down.
Data source: Nike. Chart by author. Nike expects that slowdown to deepen, with a mid-single-digit drop in its reported revenue in fiscal 2025. Analysts are bracing for a 5% decline.
Shares are now down 56% from their pandemic-era peak, and the company has consistently lost market share to upstart rivals like On Holding and Deckers' HOKA brand. Nike also expects sales to fall ...
Nike primarily used the red and white color palette on its logo for much of its history. The red is meant to exemplify passion, energy, and joy, while the white color represents nobility, charm and purity. [13] Until 1995, the official Nike corporate logo for Nike featured the name "NIKE" in Futura Bold, all-caps font, cradled within the Swoosh ...
The clothing line included day and nighttime dresses, a bomber jacket, a bag, the NikeCourt Flare 2. [23] Serena was also gifted a personalised version of the all-blue version of the Air Force 1. In 2019, The Nike Waffle racer was deconstructed and added to this collaboration with no official release date.
City Connect is a brand name for a line of alternate uniforms made by Nike, Inc. for Major League Baseball (MLB) teams. The uniforms feature different color schemes, typefaces, and graphic elements compared with the teams' typical home and away uniforms. The uniforms are designed to reflect the cultural aspects of each team's home city. [1]
A version of this story appeared in CNN Business’ Nightcap newsletter. To get it in your inbox, sign up for free, here. Three quintessentially American companies — Starbucks, Nike and Boeing ...
Shoe Dog [2] is a memoir by Nike co-founder Phil Knight. [3] The memoir chronicles the history of Nike from its founding as Blue Ribbon Sports and its early challenges to its evolution into one of the world's most recognized and profitable companies. It also highlights certain parts of Phil Knight's life. The book was ghostwritten by J. R ...