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Digital first is a communication theory that publishers should release content into new media channels in preference to old media.The premise behind the theory is that after the advent of Internet, most established media organizations continued to give priority to traditional media. [1]
Smartphones are an example of new media and a convergent device that can be used for not only making phone calls and sending text messages but also used for surfing the internet, watching videos, paying bills, accessing social media, and so on. [6] Social media platforms are forms of new media that create new models of social convergence.
Name Type MAU Year Ref YouTube: video 2,680,000,000 2023 [1]Tencent Video: video 597,000,000 2023 [2]TikTok: video 1,060,000,000 2023 [3]Tencent Music: music
New media as digital data controlled by software – The language of new media is based on the assumption that, in fact, all cultural objects that rely on digital representation and computer-based delivery do share a number of common qualities. New media is reduced to digital data that can be manipulated by software as any other data.
Methods of distribution are rapidly changing as the Digital Revolution brings new channels, such as mobile apps and eBooks. These new technologies will create challenges for content creators, as they determine the best channel to bring content to their consumers. Despite the benefits, new technologies have created new intellectual property issues.
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New media studies is an academic discipline that explores the intersections of computing, science, the humanities, and the visual and performing arts.Janet Murray, a prominent researcher in the discipline, describes this intersection as "a single new medium of representation, the digital medium, formed by the braided interplay of technical invention and cultural expression at the end of the ...
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