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Comcast's customer service rating by the ACSI surveys indicate that the company's customer service has never improved since the surveys began in 2001. Analysis of the surveys states that "Comcast is one of the lowest scoring companies in ACSI. As its customer satisfaction eroded by 7% over the past year, revenue increased by 12%."
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Good quality customer service is usually measured through customer retention. Customer service for some firms is part of the firm’s intangible assets and can differentiate it from others in the industry. One good customer service experience can change the entire perception a customer holds towards the organization. [3] It is expected that AI ...
Problem statements usually follow a format. While there are several options, the following is a template often used in business analysis. Ideal: The desired state of the process or product. Reality: The current state of the process or product. Consequences: The impacts on the business if the problem is not fixed or improved upon.
Thus, service quality can be conceptualized as a simple equation: SQ = P − E. where; SQ is service quality P is the individual's perceptions of given service delivery E is the individual's expectations of a given service delivery. When customer expectations are greater than their perceptions of received delivery, service quality is deemed low.
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Service quality can be related to service potential (for example, worker's qualifications); service process (for example, the quickness of service) and service result (customer satisfaction). Individual service quality states the service quality of employees as distinct from the quality that the customers perceived. [6]
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