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  2. Reference dependence - Wikipedia

    en.wikipedia.org/wiki/Reference_dependence

    Reference dependence studies are commonly critiqued on the context in which they provoke responses and to the accuracies in measuring highly malleable reference points. [5] Reference points that appear to be random in nature can also influence the decision of the individual choice. [6] Ariely et al. (2003) were able to show that when a random ...

  3. Point of difference - Wikipedia

    en.wikipedia.org/wiki/Point_of_difference

    A point of difference is a factor of products or services that establishes differentiation. Differentiation is the way in which the goods or services of a company differ from its competitors. Indicators of the point of difference's success would be increased customer benefit and brand loyalty. However, an excessive degree of differentiation ...

  4. Cognitive map - Wikipedia

    en.wikipedia.org/wiki/Cognitive_map

    A spatial map needs to be acquired according to a frame of reference. Because it is independent from the observer's point of view, it is based on an allocentric reference system— with an object-to-object relation. It codes configurational information, using a world-centred coding system.

  5. Societal impacts of cars - Wikipedia

    en.wikipedia.org/wiki/Societal_impacts_of_cars

    Over time, the car has evolved beyond being a means of transportation or status symbol and into a subject of interest and a cherished lifestyle amongst many people in the world, who appreciate cars for their craftsmanship, their performance, as well as the vast arrays of activities one can take part in with one's car. [37] People who have a ...

  6. Criterion-referenced test - Wikipedia

    en.wikipedia.org/wiki/Criterion-referenced_test

    For example, the criterion may be "Students should be able to correctly add two single-digit numbers," and the cutscore may be that students should correctly answer a minimum of 80% of the questions to pass. The criterion-referenced interpretation of a test score identifies the relationship to the subject matter.

  7. List of cognitive biases - Wikipedia

    en.wikipedia.org/wiki/List_of_cognitive_biases

    For example, when getting to know others, people tend to ask leading questions which seem biased towards confirming their assumptions about the person. However, this kind of confirmation bias has also been argued to be an example of social skill ; a way to establish a connection with the other person.

  8. List of generic and genericized trademarks - Wikipedia

    en.wikipedia.org/wiki/List_of_generic_and...

    Slot car: Hornby Railways: Used commonly in the United Kingdom to describe slot cars and the hobbies itself. [190] Scotch tape: Clear adhesive tape (US) 3M: Appears in dictionaries as both generic and trademarked. [191] "Trademark Law" advises that proper usage is "Scotch brand cellophane tape" to combat "generic tendencies". [192] Ski-Doo ...

  9. Frame of reference - Wikipedia

    en.wikipedia.org/wiki/Frame_of_reference

    An example is an observational frame of reference centered at a point on the Earth's surface. This frame of reference orbits around the center of the Earth, which introduces the fictitious forces known as the Coriolis force, centrifugal force, and gravitational force. (All of these forces including gravity disappear in a truly inertial ...