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In the product catalogue for 1971, the sets were described as being for children from 1 to 2 years but were still sold mixed with Lego bricks, normally designed for ages 3 to 12. In 1972, the Duplo brick with two rows of two studs was introduced. In 1975, Duplo became its product brand, with five sets made up exclusively of Duplo bricks.
Lego Games launched in 2009, was a series of Lego-themed board games designed by Cephas Howard and Reiner Knizia [117] [118] in which the players usually build the playing board out of Lego bricks and then play with Lego-style players. Examples of the games include "Minotaurus", in which players roll dice to move characters within a brick-build ...
A model of St Paul's Cathedral in London can be seen in Lego land Windsor. It is made of thousands of Lego bricks. The rotating model of the London Eye in the background is also made of Lego bricks. In the late 1990s the Lego Group brought out a series of new and specialized ranges aimed at particular demographics.
British LEGO Ltd. was set up in late 1959 and the first sets were sold the following year, three years following Page's death. LEGO eventually acquired the residual rights to the Kiddicraft brick designs from Page's descendants in 1981 [18] ahead of legal suits it filed against other plastic building toys made by Tyco and others.
Lego Friends (stylized as LEGO Friends) is a product range of Lego construction toys designed primarily for girls that was launched in 2012. It introduced "mini-doll" figures, which are about the same size as traditional Lego minifigures but are more detailed and realistic. The original cast consisted of Andrea, Olivia, Stephanie, Mia and Emma.
Gone are the days when Lego’s brick-like toys were reserved for kids alone. Now, adults are just as enthusiastic collectors of the Danish company’s colorful brick sets—and Lego is banking on ...
Lego Life of George was the first Lego product line designed to provide an experience that combines both physical and digital play. [5] [6] [7] This has been described by The Lego Group as "fluid play". [8] Users built their own 2D models as fast as possible and scanned them by using an app named Life of George.
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