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Monster Energy is a brand of energy drinks that was created by Hansen Natural Company (now Monster Beverage Corporation) in April 2002. [1] In 2022, Monster Energy had a 30.1% share of the American energy drink market, [ 3 ] the second-highest after Red Bull .
Other energy-drink brands, like Prime, have faced serious backlash for targeting young consumers despite the serious potential side effects. From a flavor and branding perspective, the energy ...
The following is a notable list of energy drinks, with a few coffee variants, and some soft drinks such as Coca-Cola, Mountain Dew, and Pepsi listed for comparison, and marked in a different color. The caffeine content in coffee and tea varies, depending on how the coffee beans were roasted, among other factors.
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Monster Beverage Corporation [2] is an American beverage company that manufactures energy drinks including Monster Energy, Relentless, Reign and Burn. The company was originally founded as Hansen's in 1935 in Southern California , originally selling juice products.
Many energy drinks, including Monster or Prime Energy, often include artificial or natural flavoring, coloring, preservatives, and artificial sugars like sucralose and inositol.
In 2020, Monster Beverage request to block VPX Sports from using the word Reign was preliminarily granted. [7] In 2021, the talent agency Viral Nation partnered with Reign, along with other brands, for Anthony Hamilton Jr. [8] In September 2023, it was announced that Reign Storm is the official energy drink of Association of Pickleball Players. [9]
About 48% of the calls of kids drinking energy drinks in 2023 were reported as unintentional chugs, with the rate of cases almost doubling for 6-year-olds and 12-year-olds.
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