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  2. Visual rhetoric - Wikipedia

    en.wikipedia.org/wiki/Visual_rhetoric

    Using images is central to visual rhetoric because these visuals help in either forming the case an image alone wants to convey, or arguing the point that a writer formulates, in the case of a multimodal text which combines image and written text, for example. Visual rhetoric has gained more notoriety as more recent scholarly work started ...

  3. Ethos - Wikipedia

    en.wikipedia.org/wiki/Ethos

    A sculpture representing Ethos outside the Australian Capital Territory Legislative Assembly in Canberra, Australia. Ethos (/ ˈ iː θ ɒ s / or US: / ˈ iː θ oʊ s /) is a Greek word meaning 'character' that is used to describe the guiding beliefs or ideals that characterize a community, nation, or ideology; and the balance between caution and passion. [1]

  4. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    In some cases, downplaying the ethos can be done while emphasizing pathos, for example as William Jennings Bryan did in his Cross of Gold speech: I would be presumptuous, indeed, to present myself against the distinguished gentlemen to whom you have listened if this were but a measuring of ability; but this is not a contest among persons.

  5. Visual rhetoric and composition - Wikipedia

    en.wikipedia.org/wiki/Visual_rhetoric_and...

    Visual rhetoric or “visual modes of representation” has been present in composition (college writing) courses for decades but only as a complementary component “for writing assignments and instructions” since it was considered as “a less sophisticated, less precise mode of conveying semiotic content than written language.” [3] Nevertheless, many experts in composition studies ...

  6. Rhetoric - Wikipedia

    en.wikipedia.org/wiki/Rhetoric

    ethos Aristotle's theory of character and how the character and credibility of a speaker can influence an audience to consider him/her to be believable—there being three qualities that contribute to a credible ethos: perceived intelligence, virtuous character, and goodwill pathos

  7. Visual ethics - Wikipedia

    en.wikipedia.org/wiki/Visual_ethics

    Visual ethics is an emerging interdisciplinary field of scholarship that brings together religious studies, philosophy, photo and video journalism, visual arts, and cognitive science in order to explore the ways human beings relate to others ethically through visual perception.

  8. Theosophy and visual arts - Wikipedia

    en.wikipedia.org/wiki/Theosophy_and_visual_arts

    A vivid example of the misconceptions that an observer may undergo is the reverse placement of numbers reflected in the "astral light". For example, 931 instead of 139, and so on. [ 148 ] Therefore, the characters depicted upside down in the upper part of the composition testify to the painter knowledge of the laws of the astral plane.

  9. Glossary of rhetorical terms - Wikipedia

    en.wikipedia.org/wiki/Glossary_of_rhetorical_terms

    (For example: Claim 1: People are mortal. Claim 2: Bob is a person. Therefore, Claim 3: Bob is mortal.) Coined by Aristotle. Symbol – a visual or metaphorical representation of an idea or concept. Symploce – a figure of speech in which several successive clauses have the same first and last words. Synchysis – word order confusion within a ...