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The 2014 novel The Extraordinary Journey of the Fakir Who Got Trapped in an Ikea Wardrobe by French author Romain Puertolas features a trip to an IKEA store in Paris, France. [267] The 2014 horror comedy novel Horrorstör is set in a haunted store called ORSK, modelled on IKEA, and the novel is designed to look like the IKEA catalogue. [268]
The IKEA Catalogue (US spelling: IKEA Catalog; Swedish: Ikea-katalogen) was a catalogue published annually by the Swedish home furnishing retailer IKEA. First published in Swedish in 1951, [ 1 ] the catalogue was considered to be the main marketing tool of the company and, as of 2004, consumed 70% of its annual marketing budget. [ 2 ]
The decision is part of IKEA's push to become more digital as consumers increasingly seek inspiration online, as well as shopping via the web. IKEA turns the page on catalogue after seven decades ...
Budget furniture giant IKEA said it has taken an emotional decision to discontinue its catalogue. The IKEA brochure is one of the world's biggest annual publications. It reached a peak in 2016 ...
The IKEA stores in Russia were in connection with MEGA malls developed by IKEA. 5-6 new openings were originally planned by 2020. On 3 March 2022, INGKA holdings (parent company of IKEA Russia) announced that IKEA would suspend operations in Russia and pause sourcing in the country as a result of the Russian invasion of Ukraine . [ 138 ]
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IPC Shopping Centre (formerly Ikano Power Centre) is a shopping centre anchored by IKEA near The Curve in Mutiara Damansara, Selangor, Malaysia. It opened on 18 December 2003 and has 5 floors. [1] It was formerly known as the Ikano Power Centre. After extensive renovations done, it opened in November 2017 as IPC Shopping Centre.
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