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Fast-moving consumer goods (FMCG), also known as consumer packaged goods (CPG) [1] or convenience goods, are products that are sold quickly and at a relatively low cost. Examples include non-durable household goods such as packaged foods , beverages , toiletries , candies , cosmetics , over-the-counter drugs , dry goods , and other consumables .
A tangible good like an apple differs from an intangible good like information due to the impossibility of a person to physically hold the latter, whereas the former occupies physical space. Intangible goods differ from services in that final (intangible) goods are transferable and can be traded, whereas a service cannot.
Shopping store – shopping good. The consumer makes comparisons among both retail controlled factors and factors associated with the product (brand). Shopping store – speciality good. The consumer has a sto the brand of the product, but shops among a number of stores in order to secure the best retail service and/or price for this brand.
An experience good is a product or service where product characteristics, such as quality or price, are difficult to observe in advance, but these characteristics can be ascertained upon consumption. The concept is originally due to Philip Nelson , who contrasted an experience good with a search good .
Goods are items that are usually (but not always) tangible, such as pens or apples. Services are activities provided by other people, such as teachers or barbers.Taken together, it is the production, distribution, and consumption of goods and services which underpins all economic activity and trade.
Features: features are additional characteristics that enhance the appeal of the product or service to the user. Reliability: a key element for users who need the product to work without fail for an adequate length of time. Conformance: is the product made exactly as the designer intended. Durability: a measure of the length of a product’s life.
A final good or consumer good is a final product ready for sale that is used by the consumer to satisfy current wants or needs, unlike an intermediate good, which is used to produce other goods. A microwave oven or a bicycle is a final good.
Performance characteristics describe what the product does for the customer; a solution to customers' needs or wants. [3] For example, a beverage would quench a customer's thirst. A product's occasion for use describes when, where and how it is used. [3]