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Uses and gratifications theory was developed from a number of prior communication theories and research conducted by fellow theorists. The theory has a heuristic value because it gives communication scholars a "perspective through which a number of ideas and theories about media choice, consumption, and even impact can be viewed". [11] [12] [13 ...
A discourse marker is a word or a phrase that plays a role in managing the flow and structure of discourse.Since their main function is at the level of discourse (sequences of utterances) rather than at the level of utterances or sentences, discourse markers are relatively syntax-independent and usually do not change the truth conditional meaning of the sentence. [1]
Hans-Jörg Schmid’s "Entrenchment-and-Conventionalization" Model offers a comprehensive recent summary approach to usage-based thinking. [19] In great detail and with reference to many sub-disciplines and concepts in linguistics he shows how usage mediates between entrenchment, the establishment of linguistic habits in individuals via repetition and associations, and conventionalization, a ...
For example, the pro-hypodermic perspective suggests that despite differing types of audiences, the theory remains valid if a direct effect occurs. [14] However, many anti-hypodermic views instead note that the theory can only be applied if the effect works on a similar, mass group of people.
(de Sitter effect: see) Geodetic effect (general relativity) Debye–Falkenhagen effect; Decoy effect (consumer behavior) (decision theory) (economic theories) (finance theory) (marketing) Delay (audio effect) (audio effects) (effects units) (musical techniques) Dellinger effect (radio communications) Dember effect (electrical phenomena) (physics)
Despite being widely seen as a model of communication, not everyone agrees that this is an accurate characterization. [2] A model of communication is a simplified presentation that aims to give a basic explanation of the process by highlighting its most fundamental characteristics and components.
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Emotion theory is therefore defined in different ways depending on the field. Emotion theory was originally written by psychologist Silvan Tomkins and was introduced in the first two volumes of his book Effects on Image Consciousness (1962). Tomkins uses the concept of emotion to refer to the "biological part of emotion."