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Sales density is a measure of performance in retailing. It is the revenue generated for a given area of sales space, and is presented as a monetary value per square metre. The higher the figure, the more efficiently the floorspace is being used. [1] It is often quoted alongside other indicators such as like for like sales. [2]
The process of improving the conversion rate is called conversion rate optimization. However, different sites may consider a "conversion" to be a result other than a sale. [3] Say a customer were to abandon an online shopping cart. The company could market a special offer, like free shipping, to convert the visitor into a paying customer.
For example, the freezing point of water is 0 °C and 32 °F, and a 5 °C change is the same as a 9 °F change. Thus, to convert from units of Fahrenheit to units of Celsius, one subtracts 32 °F (the offset from the point of reference), divides by 9 °F and multiplies by 5 °C (scales by the ratio of units), and adds 0 °C (the offset from the ...
Hit rate is a metric or measure of business performance traditionally associated with sales. It is defined as the number of sales of a product divided by the number of customers who go online, planned call, or visit a company to find out about the product. [1] Sales can be measured either as the sum of dollars pursued or the number of deals ...
Sell-through is the percentage of a product that is sold by a retailer after being shipped by its supplier, typically expressed as a percentage. [1] [2] Net sales essentially refers to the same thing, in absolute numbers.
If margin is 30%, then 30% of the total of sales is the profit. If markup is 30%, the percentage of daily sales that are profit will not be the same percentage. Some retailers use markups because it is easier to calculate a sales price from a cost. If markup is 40%, then sales price will be 40% more than the cost of the item.
Conversion rate optimization seeks to increase the percentage of website visitors that take a specific action (often submitting a web form, making a purchase, signing up for a trial, etc.) by methodically testing alternate versions of a page or process, [7] and through removing impediments to user experience and improving page loading speeds.