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Kaplan Andreas, Haenlein Michael, Schoder Detlef (2006) Valuing the real option of abandoning unprofitable customers when calculating customer lifetime value, Journal of Marketing, 70(3), 5–20 Kaplan A.M., Haenlein M. (2006) Toward a Parsimonious Definition of Traditional and Electronic Mass Customization, Journal of Product Innovation ...
Kaplan and Haenlein define artificial intelligence as "a system's ability to correctly interpret external data, to learn from such data, and to use those learnings to achieve specific goals and tasks through flexible adaptation". [8] This definition is closely related to that of an intelligent agent.
Progress in artificial intelligence (AI) refers to the advances, milestones, and breakthroughs that have been achieved in the field of artificial intelligence over time. AI is a multidisciplinary branch of computer science that aims to create machines and systems capable of performing tasks that typically require human intelligence.
The journal's scope encompasses all areas of AI, including agents and multi-agent systems, automated reasoning, constraint processing and search, knowledge representation, machine learning, natural language, planning and scheduling, robotics and vision, and uncertainty in AI.
Artificial Intelligence is a scientific journal on artificial intelligence research. It was established in 1970 and is published by Elsevier. The journal is abstracted and indexed in Scopus and Science Citation Index. [citation needed] The 2021 Impact Factor for this journal is 14.05 and the 5-Year Impact Factor is 11.616. [1]
Mining supports targeting advertising to users or academic research. The term is an analogy to the process of mining for minerals. Mining companies sift through raw ore to find the valuable minerals; likewise, social media mining sifts through social media data in order to discern patterns and trends about matters such as social media usage ...
Whereas Kaplan, Haenlein and others reduce the role of marketers to crafting the initial viral message and seeding it, futurist and sales and marketing analyst Marc Feldman, who conducted IMT Strategies' viral marketing study in 2001, [citation needed] carves a different role for marketers which pushes the 'art' of viral marketing much closer ...
The Association for the Advancement of Artificial Intelligence (AAAI) is an international scientific society devoted to promote research in, and responsible use of, artificial intelligence. AAAI also aims to increase public understanding of artificial intelligence (AI), improve the teaching and training of AI practitioners, and provide guidance ...