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Consumers' Checkbook/Center for the Study of Services (doing business as Consumers’ CHECKBOOK) is an independent, nonprofit consumer organization.It was founded in 1974 [1] in order to provide survey information to consumers about vendors and service providers.
[19] [22] Consumer Reports also found that prices for items such as electronics were, in some instances, higher than available from online retailers; the "deep discounts" were found on flooring and high-end furniture. [17] [18] [19] Despite the high fees, DirectBuy reported that 75% of its customers renewed their memberships in 2009. [23]
Consumer Reports was established in 1936 to advance the Consumer Movement through product testing and advocating for consumer rights. Today the organization employs 500 people to conduct experiments at its laboratories, report the results, do journalism on consumer issues, and present the consumer perspective in policy discussions.
1975 Western Auto Garden Tiller. Western Auto was known for its private labelled Western Flyer Bicycle and Performance Radial GT tire brand. Other Western Auto private-labeled brands included Davis tires, Tough One batteries, TrueTone electronics, Citation appliances, Wizard tools, and Wizard typewriters — the latter as re-branded typewriters manufactured by Brother Industries of Nagoya, Japan.
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They relied on consumer confusion of their name with the well-known Consumer Reports magazine, published by the nonprofit organization Consumers Union. [ 3 ] [ 4 ] [ 5 ] Consumers Digest Communications is a privately owned, for-profit business entity.
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