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Coupons can be used to research the price sensitivity of different groups of buyers (by sending out coupons with different dollar values to different groups). Time, location and sizes (e.g. five pound vs. 20 pound bag) [12] affect prices; coupons are part of the marketing mix. [13] So is knowing about the customer. [14] [12]
By 1963, further financial issues led the owners to sell off a portion of Freedomland's site to a pension fund of the Teamsters, as well as close off a section of the park. Even though Freedomland's planners anticipated that the park would eventually be developed into a full-time amusement area, Freedomland closed permanently at the end of the ...