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  2. Exhibition catalogue - Wikipedia

    en.wikipedia.org/wiki/Exhibition_catalogue

    Japanese exhibition catalogues often provide captions, a certain amount of text, or both in a second language (usually English), and occasionally also a smaller amount in a third language. This is not always so: the large catalogue (over 360 pages) for a major exhibition of the wood-block artist Yasunori Taninaka is in Japanese alone.

  3. Brochure - Wikipedia

    en.wikipedia.org/wiki/Brochure

    A 1940s brochure advertising the train, Arizona Limited. A brochure is usually folded and only includes promotional summary information. A booklet is typically several sheets of paper with a card stock cover and bound with staples, string, or plastic binding. In contrast, a single piece of unfolded paper is usually called an insert, flyer, or ...

  4. Marketing collateral - Wikipedia

    en.wikipedia.org/wiki/Marketing_collateral

    These are written guides that outline the steps and techniques for conducting a sales conversation with a prospect or customer. They usually include an introduction, a qualification, a presentation, an objection handling, and a closing. They are often used by sales representatives over the phone or in person.

  5. PechaKucha - Wikipedia

    en.wikipedia.org/wiki/PechaKucha

    PechaKucha (Japanese: ぺちゃくちゃ, IPA: [petɕa kɯ̥tɕa], [1] chit-chat) is a storytelling format in which a presenter shows 20 slides for 20 seconds per slide. At a PechaKucha Night, individuals gather at a venue to share personal presentations about their work.

  6. Adobe InDesign - Wikipedia

    en.wikipedia.org/wiki/Adobe_InDesign

    Later, Adobe code-named the project "K2", and Adobe released InDesign 1.0 in 1999. InDesign exports documents in Adobe's Portable Document Format (PDF) and supports multiple languages. It was the first DTP application to support Unicode character sets , advanced typography with OpenType fonts , advanced transparency features, layout styles ...

  7. Page layout - Wikipedia

    en.wikipedia.org/wiki/Page_layout

    A template involves repeated elements mostly visible to the end-user/audience. Using a template to layout elements usually involves less graphic design skill than that which was required to design the template. Templates are used for minimal modification of background elements and frequent modification (or swapping) of foreground content.

  8. Presentation program - Wikipedia

    en.wikipedia.org/wiki/Presentation_program

    LibreOffice Impress, one of the most popular free and open-source presentation programs. In computing, a presentation program (also called presentation software) is a software package used to display information in the form of a slide show. It has three major functions: [1] an editor that allows text to be inserted and formatted

  9. Product literature - Wikipedia

    en.wikipedia.org/wiki/Product_literature

    An advertisement for Ray-Ban sunglasses - an example of promotional literature . Promotional literature is a class of product literature that endorses and advocates for the selection and usage of a product. The primary function of promotional literature is to act as a form of advertising for the product that emphasises the benefits of choosing ...