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Using historical figures in marketing communications and in branding is a new area of marketing research but historical figures’ names were used to promote products as early as in the Middle Ages. [46] Historical figure brand is using famous historical person in branding, for instance Mozartkugel, Chopin (vodka) or Café Einstein.
Importance is a property of entities that make a difference in the world. [1] [2] So for something to be important, it has to impact the world around it.For example, World War II was an important event in history both because of the suffering it caused and because of the long-term political changes it affected. [3]
Henry Peacham, for example, in his The Garden of Eloquence (1577), enumerated 184 different figures of speech. Professor Robert DiYanni, in his book Literature: Reading Fiction, Poetry, Drama and the Essay [8] wrote: "Rhetoricians have catalogued more than 250 different figures of speech, expressions or ways of using words in a nonliteral sense."
The people who participated in the Republic of Letters, such as Diderot and Voltaire, are frequently known today as important Enlightenment figures. Indeed, the men who wrote Diderot's Encyclopédie arguably formed a microcosm of the larger "republic." [192] Front page of The Gentleman's Magazine, January 1731
The quotation "all men are created equal" is found in the United States Declaration of Independence and emblematic of the America's founding ideals.The final form of the sentence was stylized by Benjamin Franklin, and penned by Thomas Jefferson during the beginning of the Revolutionary War in 1776. [1]
The sun is a powerful and ever-present symbol of life and vitality. To celebrate the star, channel these sun quotes that bring on the sunshine.
The book analyses the behavior of different types of people (in particular, maximizers and satisficers). This book argues that the dramatic explosion in choice—from the mundane to the profound challenges of balancing career, family, and individual needs—has paradoxically become a problem instead of a solution and how our obsession with ...
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