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In English-language titles, every word is capitalized, except for articles, short coordinating conjunctions, and short prepositions. The first and last words within a title (and within a subtitle) are capitalized regardless of their grammatical role. This is known as title case. Capitalization of non-English titles varies by language.
In titles (including subtitles, if any) of English-language works (books, poems, songs, etc.), every word is capitalized except for the definite and indefinite articles, the short coordinating conjunctions, and any short prepositions. This is known as title case. Capitalization of non-English titles varies by language (see below). Wikipedia ...
The English-language titles of compositions (books and other print works, songs and other audio works, films and other visual media works, paintings and other artworks, etc.) are given in title case, in which every word is given an initial capital except for certain less important words (as detailed at Wikipedia:Manual of Style/Capital letters ...
Make sure your caption does that, without leaving readers to wonder what the subject of the picture might be. Be as unambiguous as practical in identifying the subject. What the picture is is important, too. If the image to be captioned is a painting, an editor can give context with the painter's wikilinked name, the title, and a date.
In other words, the USPTO is not case-sensitive. A company trademarks a word, not a particular capitalization of the word. (If the company wants to trademark a specific capitalization, then it trademarks an image, not a word. Wikipedia doesn't use images in body text just to make a trademark "look right.") In the real world, we capitalize ...
Do not capitalize the second or subsequent words in an article title, unless the title is a proper name. For multiword page titles, one should leave the second and subsequent words in lowercase unless the title phrase is a proper name that would always occur capitalized , even mid-sentence.
"For page titles, always use lowercase after the first word, and do not capitalize second and subsequent words, unless: the title is a proper noun." Most template titles I have seen on Wikipedia appear to follow this convention, but a few do not.
The third bullet of #compositional titles says . Capitalize only those prepositions that are five letters long or longer, are the first or last word of the title, are part of a phrasal verb (e.g., "Walk On" or "Give Up the Ghost"), or are the first word in a compound preposition (e.g., "Time Out of Mind", "Get Off of My Cloud").