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One of Marriott's High-priced brands with 5 star hotels, the hotels are primarily targeted to business travelers, but also accommodate traveling families. As of June 30, 2020, there were 1,254 Courtyard Marriott Hotels worldwide with 187,095 rooms in addition to 288 hotels with 49,335 rooms in the pipeline. [1]
Marriott Hotels & Resorts is Marriott International's brand of full-service hotels and resorts based in Bethesda, Maryland.As of June 30, 2020, there were 582 hotels and resorts with 205,053 rooms operating under the brand, in addition to 160 hotels with 47,765 rooms planned for development.
The Embassy Suites hotel chain was founded in 1983 by Hervey Feldman and Mike Rose, Holiday Inn Corporation's CEO. [3] Feldman was the president and CEO of Embassy Suites until 1990, after which he served as executive chairman until 1992. [4]
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The JW Marriott brand was established in 1984, with the opening of the first hotel in Washington, D.C. [3] It was named as a tribute to J.W. Marriott, the founder of Marriott Corporation. In 1989, Hong Kong was the destination for the overseas launch.
Aloft Hotels is an American hotel chain based in North America, owned by Marriott International. The first hotel opened at the Trudeau International Airport in Montreal in 2008. [2] Aloft Hotels have since opened across North America and internationally. Most Aloft hotels are located in city centers or in close proximity to airports.
Westin Hotels & Resorts is an American upscale hotel chain owned by Marriott International. As of June 30, 2020, the Westin Brand has 226 properties with 82,608 rooms in multiple countries in addition to 58 hotels with 15,741 rooms in the pipeline. [2]
Major soft brands launches were Ascend by Choice (2008), Autograph by Marriott (2010), Curio by Hilton (2014), Best Western Premier (2014), Unbound by Hyatt (2016), and Trademark by Wyndham (2017). Marriott continues to promote growth in its three soft brands, The Luxury Collection, Tribute Portfolio, and Autograph. [6]
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