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  2. Local insertion - Wikipedia

    en.wikipedia.org/wiki/Local_insertion

    Local insertion is also used by cable and telephone company television providers, in which cable and telco headends insert advertisements for the system, promotions for programs on other cable channels carried by the provider and commercials for local area businesses (such as car dealerships or furniture stores) at least twice each hour; unlike ...

  3. Viamedia, Inc. - Wikipedia

    en.wikipedia.org/wiki/Viamedia,_Inc.

    Viamedia is a cable television and digital advertising company headquartered in Lexington, Kentucky. Viamedia provides advertising sales management for cable TV operators, MVPD's, telcos, OTT/streaming and video providers across the US. Viamedia is one of the industry's leading providers of media advertising solutions for local, regional and ...

  4. Cable television in the United States - Wikipedia

    en.wikipedia.org/wiki/Cable_television_in_the...

    The basic programming package offered by cable television systems is usually known as "basic cable" and provides access to a large number of cable television channels, as well as broadcast television networks (e.g., ABC, CBS, NBC, Fox, The CW, MyNetworkTV, Telemundo, Univision, UniMás, PBS), public, educational, and government access channels ...

  5. Cabletelevision Advertising Bureau - Wikipedia

    en.wikipedia.org/wiki/Cabletelevision...

    The CableTelevision Advertising Bureau (CAB) is an organization of national and local ad-supported cable TV networks in the United States. [1] References

  6. History of Pop (American TV channel) - Wikipedia

    en.wikipedia.org/wiki/History_of_Pop_(American...

    Prevue Guide could additionally signal cable system video playback equipment to override the Prevue Networks satellite feed entirely with up to nine minutes of local, video-based advertising per hour. Few cable systems utilized this feature, however, owing to the need to produce special versions of their local advertisements wherein, as with ...

  7. KYMA-DT - Wikipedia

    en.wikipedia.org/wiki/KYMA-DT

    Adding the subchannel soon became a problem, as Time Warner Cable, the dominant local cable provider, placed the CW programming on channel 740, in a costlier digital cable package. KSWT requested that the channel be placed in the basic package on channel 6, where the market's cable-only WB affiliate, branded KWUB, had resided. [22]

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