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The toymaker launched the unboxing toy line L.O.L. Surprise! ("Li'l Outrageous Littles") on December 7, 2016. The brand became a huge success for MGA and the L.O.L. Surprise doll assortment was the #1 toy for 2017 through November in the US, according to The NPD Group. [11] MGA Entertainment planned to double the sales of L.O.L. Surprise toys ...
On July 13, 2012, the official theme song for the dolls is revealed in a live-action music video, which was shot at the Canfield-Moreno Estate. In August, MGA released the first Bratzillaz webisode to the official website and YouTube channel. A second webisode is released weeks later on September 11, 2012.
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Lalaloopsy is a line of plastic rag dolls from MGA Entertainment. Originally released in 2010 as Bitty Buttons, the brand name was changed to Lalaloopsy shortly after launch. They began to grow in popularity during the holiday season in 2010. A variety of Lalaloopsy dolls have been released, as well as several Lalaloopsy themed video games.
The performances have become the norm for Philippi's friends, family — and their kids. "I mean, this year we've done 11 songs, so [the kids are] just like, 'Oh, we're having another night where ...
On October 9, 2020, Rainbow Kitten Surprise released the single "Our Song", which had been previously played at multiple live events. This single marked their first release as a band since May 2019. On August 13, 2021, Rainbow Kitten Surprise released the live album RKS! Live from Athens Georgia. It included a collection of 25 songs performed ...