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  2. Real estate agents and brokers - Wikipedia

    en.wikipedia.org/wiki/Real_estate_broker

    Flat-fee real estate agents charge a seller of a property a flat fee, $500 for example, [11] as opposed to a traditional or full-service real estate agent who charges a percentage of the sale price. In exchange, the seller's property will appear in the multiple listing service (MLS), but the seller will represent him or herself when showing the ...

  3. Flat-fee MLS - Wikipedia

    en.wikipedia.org/wiki/Flat-fee_MLS

    For instance, some full-service brokers list properties under a full-service agreement but charge a "flat rate" that is not a percentage of the sales price. This full-service option usually is a discounted full-service listing, but it is different from the "Flat Fee" MLS service which is the subject of this discussion.

  4. Advertising agency - Wikipedia

    en.wikipedia.org/wiki/Advertising_agency

    An advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients. An ad agency is generally independent of the client; it may be an internal department or agency that provides an outside ...

  5. Advertising - Wikipedia

    en.wikipedia.org/wiki/Advertising

    The actual ad – the copy, layout, and artwork – was still prepared by the company wishing to advertise; in effect, Palmer was a space broker. The situation changed when the first full-service advertising agency of N.W. Ayer & Son was founded in 1869 in Philadelphia.

  6. Real estate business - Wikipedia

    en.wikipedia.org/wiki/Real_estate_business

    A real estate transaction is the process whereby rights in a unit of property (or designated real estate) are transferred between two or more parties, e.g., in the case of conveyance, one party being the seller(s) and the other being the buyer(s). It can often be quite complicated due to the complexity of the property rights being transferred ...

  7. Demand-side platform - Wikipedia

    en.wikipedia.org/wiki/Demand-side_platform

    Full-service is a hands-off management model from the agency-side, in which the planning, launch and optimization of an advertising campaign is carried out by account managers of the DSP platform. Self-service , in contrast, is like full-service but the management is carried out by the agency or advertiser themselves to allow more control and ...

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  9. Listing contract - Wikipedia

    en.wikipedia.org/wiki/Listing_contract

    Open Agency: A seller can enter into an agreement to sell their property with more than one brokerage in open agency listings. The seller must pay a commission only to the brokerage which brings the buyer for the real estate. Typically, if the seller finds the buyer him/herself, the seller does not have to pay a commission. [1] [3]