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The "Swoosh" logo. The Swoosh is the logo of American sportswear designer and retailer Nike. Today, it has become one of the most recognizable brand logos in the world, and the most valuable, having a worth of $26 billion alone. [1] [2] Bill Bowerman and Phil Knight founded Nike on January 25, 1964, as Blue Ribbon Sports (BRS). [3]
There, he presented her with chocolate swooshes, a diamond ring made of gold and engraved with the Swoosh, and an envelope filled with 500 shares of Nike stock, then worth about seventeen cents per share or $85, [8] worth in 2023—after stock splits bringing the total to 32,000 shares—about $3 million. [10]
The shoe is given a simple outer design that consists of the Nike swoosh symbol across the sides of the shoe and a streak across the lower portion of the outer sole. Leather was the first material used to construct the shoe, however, Bowerman soon realized that he could reduce the weight of the shoe if he changed the material of the shoe's ...
The Nike swoosh logo at the Mandalay Bay Resort and Casino NFL shop pictured on Feb. 6, 2024. The dawn of a new and sportier Nike is imminent, the sportswear giant's new leader says.
Today's NYT Connections puzzle for Monday, December 2, 2024. The New York Times
It is a C-pillar curve from the base of the rear passenger window that resembles the shape of an ice hockey stick or the Nike Swoosh symbol. The distinctive design cue first appeared on the Saab 92 and was kept in the Saab 93 and Saab 96. When the Saab 99 was launched in the late 1960s it kept this design feature.
In March 2022, the Ateneo Blue Eagles, whose jerseys were supplied by Nike since 2002, replaced the Nike "swoosh" logo with the Jumpman logo for its jerseys in the university's basketball program beginning in the 84th season of the UAAP, becoming the first collegiate team outside of North America to bear the Jumpman logo. [27]
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