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Nike, Inc. [note 1] (stylized as NIKE) is an American athletic footwear and apparel corporation headquartered near Beaverton, Oregon, United States. [6] It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$46 billion in its fiscal year 2022.
Nike acquires once-bankrupt rival Converse for $305 million on July 9. For the first time in the company's history, international sales exceed USA sales. Nike is again (also in 1994) named "Advertiser of the Year" by the Cannes Advertising Festival. Nike signs NBA player LeBron James with an unprecedented $87 million endorsement contract.
1962 Phil Knight visits Onitsuka Tiger in Kobe, Japan, and pitches the idea of selling their shoes in the U.S. When asked the name of his company, Knight comes up with one on the spot: Blue Ribbon ...
Nike primarily used the red and white color palette on its logo for much of its history. The red is meant to exemplify passion, energy, and joy, while the white color represents nobility, charm and purity. [13] Until 1995, the official Nike corporate logo for Nike featured the name "NIKE" in Futura Bold, all-caps font, cradled within the Swoosh ...
From the original Nike Swoosh debut in 1971 to the modern-day READYMADE x Nike Blazer logo, here’s the evolution and history of the Nike Swoosh design.
The founder of the Wieden+Kennedy agency, Dan Wieden, credits the inspiration for his "Just Do It" Nike slogan to a death row inmate Gary Gilmore’s last words: "Let's do it." [1] From 1988 to 1998, Nike increased its share of the North American domestic sport-shoe business from 18% to 43% (from $877 million to $9.2 billion in worldwide sales ...
On Thursday, Nike, the world's largest athletic shoe and sportswear manufacturer, announced plans to cut 1,750 jobs, or five percent of its workforce. Following the news, the company's stock rose ...
William Jay Bowerman (February 19, 1911 – December 24, 1999) was an American track and field coach and co-founder of Nike, Inc. [1] Over his career, he trained 31 Olympic athletes, 51 All-Americans, 12 American record-holders, 22 NCAA champions and 16 sub-4 minute milers.