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The asymmetry between broadcaster and audience that was dictated by the structure of pre-digital technologies dictated has changed radically. This is a technical-structural characteristic. Participatory media are social media whose value and power derives from the active participation of many people. This is a psychological and social ...
Call and response is a form of interaction between a speaker and an audience in which the speaker's statements ("calls") are punctuated by responses from the listeners. [1] This form is also used in music, where it falls under the general category of antiphony.
An audience in Tel Aviv, Israel, waiting to see the Batsheva Dance Company Audiences at the 2013 World Championships in Athletics in Moscow, Russia. An audience is a group of people who participate in a show or encounter a work of art, literature (in which they are called "readers"), theatre, music (in which they are called "listeners"), video games (in which they are called "players"), or ...
In the mass communication process, much initiative in linking gratification and media choice lies with the audience member. The media compete with other sources of satisfaction. Methodologically speaking, many of the goals of mass media use can be derived from data supplied by individual audience members themselves.
Despite a long history and traditions of audience participation within genres such as music hall and pantomime, fully participatory theatre is still sometimes viewed as avant-garde. In a typical participatory production, performers may socialise with audience members before the show while seating them, then surprise these spectators by inviting ...
Audience theory offers explanations of how people encounter media, how they use it, and how it affects them. Although the concept of an audience predates modern media, [1] most audience theory is concerned with people’s relationship to various forms of media. There is no single theory of audience, but a range of explanatory frameworks.
Formed out of the male-dominated music scenes of jam music (in the case of Bonnaroo), late-’90s indie rock (Coachella), and early ’90s alternative and grunge (Lollapalooza), these festivals tend to celebrate diversity while dismissing the most popular pop acts — the ones who tend to dominate the charts and who tend so often to be female ...
Persuasion in communication is another term for influential, or influence, in communication. Persuasion is a process of communication to influence a person or audience on cognitive, affective, and behavioral information. [10] See also Suggestion Theory and how it relates to persuasion in communication and media effects research by Patrick R ...