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Advertising adstock or advertising carry-over is the prolonged or lagged effect of advertising on consumer purchase behavior. Adstock is an important component of marketing-mix models. The term "adstock" was coined by Simon Broadbent. [1] Adstock is a model of how the response to advertising builds and decays in consumer markets.
In this article you are going to find out whether hedge funds think Alliance Data Systems Corporation (NYSE:ADS) is a good investment right now. We like to check what the smart money thinks first ...
Alliance Data (ADS) stands to benefit from improved credit sales performance and strategic acquisitions.
Alliance Data's (ADS) improved credit sales performance and strategic acquisitions, poise it well for growth.
An American depositary receipt (abbreviated ADR, and sometimes spelled depository) is a negotiable security that represents securities of a foreign company and allows that company's shares to trade in the U.S. financial markets.
Google Ads formerly known as Google Adwords is an online ... Google agreed to issue 2.7 million shares of common stock to Yahoo! in exchange for a perpetual ...
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The stock fell back to about $16 per share later in the month. [5] In March 2014, the company was named number two on the top Ad Exchange Entities by comScore. [6] In February 2017, the company released its president and several other top executives. [7]
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