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On September 6, 2006, Ruchi Sanghvi announced a new home page feature called News Feed. Originally, when users logged into Facebook, they were presented with a customizable version of their own profile. The new layout, by contrast, created an alternative home page in which users saw a constantly updated list of their friends' Facebook activity.
For example, a Facebook user can link their email account to their Facebook to find friends on the site, allowing the company to collect the email addresses of users and non-users alike. [216] Over time, countless data points about an individual are collected; any single data point perhaps cannot identify an individual, but together allows the ...
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Following surveys of Facebook users, [27] this desire for change will take the form of a reconfiguration of the News Feed algorithms in order to: Prioritize content of family members and friends (Mark Zuckerberg January 12, Facebook: [28] "The first changes you'll see will be in News Feed, where you can expect to see more from your friends, family and groups".)
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