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  2. Likert scale - Wikipedia

    en.wikipedia.org/wiki/Likert_scale

    A Likert scale (/ ˈlɪkərt / LIK-ərt, [1][note 1]) is a psychometric scale named after its inventor, American social psychologist Rensis Likert, [2] which is commonly used in research questionnaires. It is the most widely used approach to scaling responses in survey research, such that the term (or more fully the Likert-type scale) is often ...

  3. Willingness to recommend - Wikipedia

    en.wikipedia.org/wiki/Willingness_to_recommend

    The usual measures of willingness to recommend involve a survey with a set of statements using a Likert Technique or scale. The customer is asked to indicate how willing they are to make a recommendation (of a brand, service, etc.) to others. Their willingness is generally measured on a five-point scale.

  4. Rating scale - Wikipedia

    en.wikipedia.org/wiki/Rating_scale

    Rating scale. A rating scale is a set of categories designed to obtain information about a quantitative or a qualitative attribute. In the social sciences, particularly psychology, common examples are the Likert response scale and 0-10 rating scales, where a person selects the number that reflecting the perceived quality of a product.

  5. Honesty-humility factor of the HEXACO model of personality

    en.wikipedia.org/wiki/Honesty-humility_factor_of...

    Each subscale contains items that measure both the trait and the opposite of the trait (e.g. the sincerity scale has items that measure both sincerity and insincerity, with insincerity scores being reverse coded). Each item is measured on a 5-point Likert scale (1 = strongly disagree, 5 = strongly agree). In the 100-item version of the HEXACO ...

  6. Scale (social sciences) - Wikipedia

    en.wikipedia.org/wiki/Scale_(social_sciences)

    [5] Likert scale – Respondents are asked to indicate the amount of agreement or disagreement (from strongly agree to strongly disagree) on a five- to nine-point response scale (not to be confused with a Likert scale). The same format is used for multiple questions. It is the combination of these questions that forms the Likert scale.

  7. Revised NEO Personality Inventory - Wikipedia

    en.wikipedia.org/wiki/Revised_NEO_Personality...

    The Revised NEO Personality Inventory (NEO PI-R) is a personality inventory that assesses an individual on five dimensions of personality. These are the same dimensions found in the Big Five personality traits. These traits are openness to experience, conscientiousness, extraversion (-introversion), agreeableness, and neuroticism.

  8. Interpersonal Reactivity Index - Wikipedia

    en.wikipedia.org/wiki/Interpersonal_Reactivity_Index

    IRI s a self-report comprising 28-items answered on a 5-point Likert scale ranging from "Does not describe me well" to "Describes me very well". The four subscales [1] are: Perspective Taking – the tendency to spontaneously adopt the psychological point of view of others.

  9. Buss–Perry Aggression Questionnaire - Wikipedia

    en.wikipedia.org/wiki/Buss–Perry_Aggression...

    The 2000 version of the AQ consists of 34 items measuring five factors: physical aggression, verbal aggression, anger, hostility, and indirect aggression. It uses a 5-point Likert scale, just like the 1992 version, though the description of the response scales are changed into "not at all like me" and "completely like me". [3]