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  2. Qualitative research - Wikipedia

    en.wikipedia.org/wiki/Qualitative_research

    Research interviews are an important method of data collection in qualitative research. An interviewer is usually a professional or paid researcher, sometimes trained, who poses questions to the interviewee, in an alternating series of usually brief questions and answers, to elicit information.

  3. Data collection - Wikipedia

    en.wikipedia.org/wiki/Data_collection

    Data collection or data gathering is the process of gathering and measuring information on targeted variables in an established system, which then enables one to answer relevant questions and evaluate outcomes. Data collection is a research component in all study fields, including physical and social sciences, humanities, [2] and business.

  4. Narrative inquiry - Wikipedia

    en.wikipedia.org/wiki/Narrative_inquiry

    Narrative inquiry is a form of qualitative research, that emerged in the field of management science and later also developed in the field of knowledge management, which shares the sphere of Information Management. [8] It has been noted the narrative case studies were used by Freud in the field of psychology, and biographies were used in ...

  5. Member check - Wikipedia

    en.wikipedia.org/wiki/Member_check

    In qualitative research, a member check, also known as informant feedback or respondent validation, is a technique used by researchers to help improve the accuracy, credibility, validity, and transferability (also known as applicability, internal validity, [1] or fittingness) of a study. [2] There are many subcategories of members checks ...

  6. Netnography - Wikipedia

    en.wikipedia.org/wiki/Netnography

    Netnography is a "form of qualitative research that seeks to understand the cultural experiences that encompass and are reflected within the traces, practices, networks and systems of social media". [ 1 ] It is a specific set of research practices related to data collection, analysis, research ethics, and representation, rooted in participant ...

  7. Grounded theory - Wikipedia

    en.wikipedia.org/wiki/Grounded_theory

    Philosophy portal. v. t. e. Grounded theory is a systematic methodology that has been largely applied to qualitative research conducted by social scientists. The methodology involves the construction of hypotheses and theories through the collecting and analysis of data. [1][2][3] Grounded theory involves the application of inductive reasoning.

  8. Interview - Wikipedia

    en.wikipedia.org/wiki/Interview

    Interviews are the most used form of data collection in qualitative research. [3] Interviews are used in marketing research as a tool that a firm may utilize to gain an understanding of how consumers think, or as a tool in the form of cognitive interviewing (or cognitive pretesting) for improving questionnaire design.

  9. Qualitative psychological research - Wikipedia

    en.wikipedia.org/wiki/Qualitative_psychological...

    Qualitative psychological research is psychological research that employs qualitative methods. [1] Qualitative research methodologies are oriented towards developing an understanding of the meaning and experience dimensions of human lives and their social worlds. Good qualitative research is characterized by congruence between the perspective ...

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